Blockchain gaming pioneer, Animoca Brands, has <a href="https://twitter.com/animocabrands/status/1632568051513311233?s=46&t=BLAWmj94qU3v3ry_o5cQog">announced</a> a strategic partnership with Manga Productions, the region's preeminent creator of comics and video games, to expand its operations across the Middle East. Animoca Brands and Manga Productions will collaborate on Web3 initiatives in the Middle East using Animoca's ecosystem and Manga's high-quality content library.

<a href="https://www.animocabrands.com">Animoca Brands</a> sees a lot of potential in the Middle East because cryptocurrency laws are reasonable, there is a strong gaming culture, and the population is young. The company is <a href="https://www.scmp.com/tech/tech-trends/article/3211969/animoca-brands-expands-web3-investment-middle-east-after-john-lees-visit-seeking-stronger-business">considering investing "millions of dollars" in the Middle East</a>.

Yat Siu, co-founder and executive chairman of Animoca, expressed his enthusiasm about the move. "We are incredibly excited to join forces with Manga Productions on this partnership to leverage our respective complementary strengths," he said. He said the collaboration is a significant step toward expanding in the Middle East. It will accelerate Web3 utilization and promote virtual content inspired by the region's vibrant culture.

Siu has also revealed its intention to expand in the Middle East. The visit to the region by Hong Kong's chief executive, John Lee Ka-Chiu, prompted the move. Lee's official visits to Saudi Arabia and the United Arab Emirates were a major boost. Siu says it "legitimizes and validates the relationships between the parties."

Manga Productions is experimenting with blockchain technology for the first time with its vast library thanks to this collaboration. This will also allow them to advance their cultural projects in the virtual world.

"With this partnership, we believe that this will further develop the creative industry in the region through Web3 applications as well as expand our portfolio within online and offline activations of IPs," said Dr. Essam Bukhary, CEO of Manga Productions.

<a href="https://manga.com.sa">Manga Productions</a> is a subsidiary of the Misk Foundation. It focuses on producing animations and developing video games and comics with creative content in Saudi Arabia and the Arab World. Meanwhile, Animoca Brands is a Hong Kong-based firm with a portfolio of over 400 companies. It is known for its blockchain gaming platform, The Sandbox.

From Southeast Asia to the Middle East: Animoca Brands ventures into new territory.

Animoca Brands Forges Partnership With Manga Productions to Expand in the Middle East

From Southeast Asia to the Middle East: Animoca Brands ventures into new territory.

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